Microsoft’s Project Natal ups the ante in gaming

I was chatting to our Director of Innovations earlier today and he was waxing lyrical about Project Natal, a revolutionary controller-free games console unveiled by Microsoft earlier this month.  I must admit I found the concept hard to believe until I saw it in action with this video demonstration. 

You can read more about this astonishing piece of technology in the Telegraph.co.uk. I imagine once this ground breaking technology eventually hits our streets and becomes more widely available, it will have far reaching consequences which go way beyond gaming.   It’s probably only a matter of time before the advertising industry begins to realise its full potential.

Interesting times ahead…

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