Plagiarism or mini coincidence?
Posted by Richard Pentin on January 4, 2010
I came across a couple of interesting ambient ideas over Christmas (via Inspiration Room and Culturebuzz blog). Both ideas are classic examples of thinking outside the box (excuse the pun)! Just a shame they both thought of the same idea at the same time!
Here’s Mini’s ambient concept which dramatises the idea that if you were to buy a Mini for Christmas you’d have to ditch the box somewhere.
Then there’s Heineken where TBWA/Noboko have tried to capitalise on the successful walk-in fridge campaign from last year.
I reckon this is just an unlucky co-incidence rather than any act of plagiarism. What do you think?
This entry was posted on January 4, 2010 at 11:09 am and is filed under Alcoholic drinks, ambient, Automotive. Tagged: ambient, video, viral. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.